Wednesday, April 22, 2015

Post Mobilegeddon Aftermath

April 21st has come and gone, but really how significant were the changes ?

It has been reported by Moz that over the last 2 weeks, the number of Mobile-friendly tagged websites on page 1 of search results has increased from 66.3% to 70.1%. Although, there are two possible explanations for this trend:

  1. Google's Mobile-friendly update has been slowly rolling out over a couple weeks
  2. Universally, webmasters have been preparing their sites for the April 21st deadline
Google previously stated that the algorithm changes could take days or weeks to fully manifest themselves, so it's not a surprise that we didn't see drastic changes after just one day. 

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